Industry

Consumer

The global consumer sector group at Hogan Lovells understands the environment you are operating in — from food and beverages to fashion and luxury goods, retail, consumer electronics, and other consumer goods.

Representative experience

One of the world's largest retailers on analysis of e-commerce risks and legal issues in various jurisdictions.

A Fortune 500 lifestyle apparel company navigate its global compliance issues.

A market-leading energy drink company on EU trademark and design matters.

SharkNinja on market entries into five countries, advising on distribution arrangements as well as IP protection, recall laws, regulatory corporate, and employment issues.

Market-leading brands in a range of industries to coordinate the handling and resolution of individual product liability claims around the world.

Several major manufacturers of consumer products following the identification of potential safety issues, including litigation and risk assessments.

A global food manufacturer on distribution structures in Europe.

The National Restaurant Association for more than 25 years in understanding and applying federal menu labeling rules.

A worldwide market leader of consumer products on its EEA and outside EEA distributor agreements, the revision of its standard contract portfolio, and regulatory matters.

A global consumer products company with distribution arrangements for subsidiaries across 40 territories, and the drafting and negotiation of a wide range of agreements.

A global cosmetics company on its privacy obligations regarding consumer information collected from its page on a major third-party social networking site.

Hogan Lovells Publications

USPTO reiterates commitment to detect and prevent fraudulent foreign trademark applications LimeGreen IP News

The U.S. Patent and Trademark Office (USPTO) recently reiterated its commitment to stemming the tide of inaccurate and fraudulent trademark applications originating primarily from China.

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Hogan Lovells Events

FSMA Intentional Adulteration Vulnerability Assessments Training Course

On May 31, Hogan Lovells will offer an important training program on conducting a vulnerability assessment under the Mitigation Strategies to Protect Food Against Intentional...

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Hogan Lovells Publications

Copycat Flattened by Patent & Trade Dress Jury Verdict in Win for Tieks Shoes

The maker of the Tieks ballet flat Gavrieli Brands walked away with over $2.1 million when a federal jury found Soto Massini’s competing designs infringed on Tieks’ patents and...

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Blog Post

Connectivity, smart technologies, and consumer data

Consumers demand connectivity and smart features for a growing range of products – from appliances to toothbrushes and even apparel.

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Hogan Lovells Publications

The legal implications of brand blanding Alert

In the trademark world, 2018 was notable for the number of well-known brands that chose to shorten and "universalize" their names, to simplify or drop their logos, or to rebrand entirely....

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Hogan Lovells Publications

Report ordered by President Trump will shape future administration action on counterfeit and pirated goods International Trade Alert

President Trump's Memorandum on Combating Trafficking in Counterfeit and Pirated Goods (memorandum) commissions a report, due 30 October 2019, requiring the collection and analysis of...

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